Audience development consultant empowering people to tell their own stories
A journalist of 25 years experience, Laura is the co-director of Raised Voices CIC, a non-profit organisation set up to empower those under-represented and or misrepresented in traditional media to tell their own stories. Raised Voices helps charities and non-profits lacking the time, skills or confidence to connect with their communities, through training, tailored communications strategies, tools and resources. It also runs projects taking journalism outside traditional media settings and into communities, working with groups to record and share their histories, memories, opinions and ideas.
Laura was previously Senior Editor (Customer) North West and North Wales for Reach Plc, devising and implementing audience development strategies for two of the UK’s biggest regional news brands, the Liverpool Echo and the Manchester Evening News. She is also a freelance arts and heritage writer with bylines in The Nerve, the BBC and many more, and writes her own newsletter, Stored Honey, about the arts in the North West of England.